Editorial

September 21st, 2017
Fall 17 Look Book
Take the sartorial path less travelled and maintain the mystery. For this edition of The Helm’s Fall 17 lookbook, we’ve highlighted some of our notable pieces in a colour palette that’s subtle, yet strong. No longer does a man need...
Take the sartorial path less travelled and maintain the mystery. For this edition of The...
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August 24th, 2017
The Helm's Approach - Fall Layers
The sun is setting earlier, and evenings are cooling off, unfortunately we need to accept that summer is winding down. Our new layering pieces will help with your wardrobe’s transition into fall. Our selection of new arrivals includes an assortment...
The sun is setting earlier, and evenings are cooling off, unfortunately we need to accept...
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June 22nd, 2017
SPOTLIGHT | PAL ZILERI
Loyal to their cultural roots and contemporary vision, Pal Zileri continues to expand their global presence in the world of tailored clothing. Gianfranco Barizza and Argonne Miola founded Forall Confeziona SPA in 1970 with ambitious plans to 'democratize tailoring' for...
Loyal to their cultural roots and contemporary vision, Pal Zileri continues to expand their global...
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May 31st, 2017
Spotlight | Corneliani
Originally known for its suits and sportcoats, Corneliani is an Italian menswear manufacturer that got its start back in the 1930s making raincoats and coats. The family-owned business was set up by Alfredo Corneliani and has since grown up to...
Originally known for its suits and sportcoats, Corneliani is an Italian menswear manufacturer that got...
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May 31st, 2017
FASHION INSIGHTS | 5 OF THE MOST STYLISH MEN
Style is a mix of nailing the basics, knowing your personal preferences, and letting your confidence speak for itself. Some men just have it, some acquire it.Here at The Helm, there’s been a handful of guys who we’ve had our...
Style is a mix of nailing the basics, knowing your personal preferences, and letting your...
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May 3rd, 2017
SPOTLIGHT | Private White V.C.
The Private White V.C. brand pays homage to its namesake WWI hero; Private Jack White. The clothing line has a subtle nod to Jack’s military legacy, with many items based on classic wartime pieces, updated with added functionality and detail...
The Private White V.C. brand pays homage to its namesake WWI hero; Private Jack White....
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May 3rd, 2017
Amazon Echo: Your Personal Stylist from the Future
Planning an ensemble for an night out and stuck with choosing between two outfits? Let Amazon’s Echo Look help you. The retail technology giant just announced a voice-controlled camera and an app synced with the Echo Look that recommends an...
Planning an ensemble for an night out and stuck with choosing between two outfits? Let...
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April 27th, 2017
Ralph Lauren Closes Shop, Embraces Digital
Photo from: NBC New York Some of the biggest brand names we have grown accustomed to are choosing a new route that includes less real estate and high cutbacks. Luxury brands like Ralph Lauren (RL) are embracing the digital age...
Photo from: NBC New York Some of the biggest brand names we have grown accustomed...
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April 27th, 2017
THE HELMSMEN SERIES: Kevin McKee, CEO of Pangman Development Corporation
The Helm would like to introduce you to Kevin McKee, in the latest installment of The Helmsmen series. Kevin is a community enthusiast, a University of Alberta alumni and Founder and CEO of Pangman Development Corporation. We sat down...
The Helm would like to introduce you to Kevin McKee, in the latest installment...
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April 21st, 2017
3 Things to Consider When Buying a Custom Suit
If you’re like many people, the idea of investing in custom clothing is reserved for only the highly wealthy. Buying a bespoke or made-to-measure suit is not inexpensive, but it’s not as pricey as most would think. Custom clothing is...
If you’re like many people, the idea of investing in custom clothing is reserved for...
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April 12th, 2017
How to: dress your summer sport jacket, 3 ways
A sport jacket is a wardrobe MUST because of their versatility. When it comes to styling there are many looks and ideas to choose from, and we are providing you with three of our favourites: the casual look, office wear,...
A sport jacket is a wardrobe MUST because of their versatility. When it comes to...
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April 12th, 2017
Luxury Brands and the State of Fashion Immediacy
Retail brands are adopting the ‘see now, buy now’ model made popular by companies like Zara and H&M. This trend is providing limitations to the luxury, ready-to-wear fashion industry. The seamless operational plans, in-house production capabilities and shear scale...
Retail brands are adopting the ‘see now, buy now’ model made popular by companies...
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March 29th, 2017
A Celebration for the Books
Last summer we were privileged to help with the most elaborate wedding The Helm has been part of to date. Have a look at the role we had in making Sukh and Surina Johal’s dream wedding a satorial reality....
Last summer we were privileged to help with the most elaborate wedding The Helm...
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March 2nd, 2017
The Helmsmen Series - A Trim, True Chat with Craig Boa
As you step into the basement of the Mercer building and turn into Weekly Hair, you can’t help but notice the salon's relaxed atmosphere. Off to your right, Craig Boa is at his station beside the entrance applying the finishing...
As you step into the basement of the Mercer building and turn into Weekly Hair,...
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November 17th, 2016
The Helmsmen - A Conversation with Geoff Linden
We live in a great city, filled with passionate and driven individuals who aren’t afraid to take risks. Being in retail, we have the privilege of interacting with these people every day, getting to know them professionally and personally. From...
We live in a great city, filled with passionate and driven individuals who aren’t afraid...
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September 19th, 2016
Italian Fashion - Luigi Bianchi Mantova
Walking through their Mantova factory doors, one gets the sense that this family run business has held the same value structure since it’s founder Luigi Bianchi started the company in 1911. Built in 1938, the decor in the factory lobby...
Walking through their Mantova factory doors, one gets the sense that this family run business...
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