Introducing Boglioli to The Helm
Dressed down tailoring for every man.
Boglioli is a brand that truly helped to define Italian style. Born in Brescia, Italy, in the early 1900s as a tailoring business producing clothing for third party brands, Boglioli’s style of tailoring became so sought after that they began to design and produce their own garments.
They reimagined what “tailoring” meant, opposing the traditional idea of formality when it came to menswear. They constructed suits and sport jackets that were made to fit the body in a more easygoing way without straying so far from tradition that they would lose their sartorial impact.
When Boglioli unveiled their soft tailored clothing at Pitti Uomo, The New York Times coined the phrase “Luxury Vintage” to describe the collection. Contemporary, refined, and sophisticated, the collection’s launch became an iconic moment in Italian fashion.
Innovation meets tradition
Boglioli has over a century of tailoring knowledge that has been passed down from generation to generation, so many of their production techniques stay true to the traditional ways.
However, Boglioli also prides itself on reinventing the classics, introducing new techniques like garment dying and experimenting with the construction of their jackets to produce clothing that makes waves in men’s fashion.
In fact, they introduced the concept of garment dying to the menswear industry. Garment dyeing is a process wherein the piece is sewn and constructed prior to being dyed, resulting in a vintage, washed look that is inherently more relaxed than other methods of dying fabrics.
Unconstructed yet tailored
Perhaps the most defining aspect of Boglioli’s suits and jackets is their unconstructed nature. They are often unlined and have very little shoulder construction, which allows them to conform to the wearer’s body the way a cardigan would. Despite the easygoing fit, they still maintain many of the characteristics of a standard sport jacket, making it a comfortable yet elegant addition to your wardrobe.
A subtle detail of the Boglioli jackets is the pleating that can be seen on the shoulders, which is known as a Neapolitan shoulder. This is a signature Italian tailoring look that is a result of a sleeve head that is slightly larger than the shoulder, creating a puckered look. It allows for more movement in the arms and is an iconic detail that will be well recognized by Italian style aficionados.
Boglioli has become a staple for the men who love fine clothing but value comfort and contemporary style. They’ve got universal appeal, whether for the gentleman who prefers a classic look or for someone a little more experimental. Take a look at our Boglioli collection and find out for yourself why this is one of the most sought-after tailoring brands.