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New and Noteworthy
November 12th, 2019

The Helm's 2019 Gift Guide

It’s been a year full of adventure at The Helm. From trips across the globe to events right here in the store, one thing that always stands out is the connections we make with people along the way.  The holidays...
It’s been a year full of adventure at The Helm. From trips across the globe...
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Style Insights
Outerwear Essentials: 4 Must-Have Cold Weather Looks
Style Insights
November 6th, 2019

Outerwear Essentials: 4 Must-Have Cold Weather Looks

The colder it gets, the more opportunities there are to amp up your winter wardrobe. Your outerwear says as much about you as anything else you wear, and in areas like Edmonton that get 6+ months of cold weather, your...
The colder it gets, the more opportunities there are to amp up your winter wardrobe....
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Style Insights
A Man’s Guide to Styling Flannel
Style Insights
October 17th, 2019

A Man’s Guide to Styling Flannel

We all know that a flannel shirt is a staple when it comes to casual men’s style. It’s masculine, it’s comfortable, and it’s a classic look that has stood the test of time.  While we’ve got nothing against the lumberjack...
We all know that a flannel shirt is a staple when it comes to casual...
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Style Insights
How and When To Wear a Black Suit
Style Insights
October 9th, 2019

How and When To Wear a Black Suit

It’s not uncommon for a guy to assume his first suit should be black. It seems like a staple, and it is! But it is never the first suit we recommend a person invests in. Once you've got a navy...
It’s not uncommon for a guy to assume his first suit should be black. It...
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Style Insights
All about knitwear, with expert advice from Gran Sasso
Style Insights
September 19th, 2019

All about knitwear, with expert advice from Gran Sasso

We recently had a chance to chat with the experts at Gran Sasso about their incredible knitwear. Truly, few do it as well as Gran Sasso. They’re a staple in this industry for a reason, making over 300,000 lux sweaters,...
We recently had a chance to chat with the experts at Gran Sasso about their...
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Style Insights
Three ways to style white jeans
Style Insights
July 16th, 2019

Three ways to style white jeans

White jeans are a summer staple for men, but styling them can be a bit daunting if you haven’t done it before. Don’t worry. We’ve got you covered. Rules for wearing white jeans Don’t overdo it with colour White jeans...
White jeans are a summer staple for men, but styling them can be a bit...
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New and Noteworthy
The Dream Suit from Luigi Bianchi Mantova
New and Noteworthy
July 3rd, 2019

The Dream Suit from Luigi Bianchi Mantova

6 Reasons to Add A Dream Suit to your Wardrobe The Dream Suit is one of Luigi Bianchi Mantova’s staple models. The model has a particular fit and construction that makes it one of a kind.  It might sound hyperbolic,...
6 Reasons to Add A Dream Suit to your Wardrobe The Dream Suit is one...
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Style Insights
Pitti Uomo 96 - Trends for the upcoming seasons
Style Insights
June 20th, 2019

Pitti Uomo 96 - Trends for the upcoming seasons

  Pitti Uomo is the leading menswear trade show. It’s known for drawing out the world’s most fashionable men and for setting the tone for upcoming seasons of style. The Helm team headed to Florence to check it out for...
  Pitti Uomo is the leading menswear trade show. It’s known for drawing out the...
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Style Insights
Deep Dive: All About the Wingtip Shoe
Style Insights
June 6th, 2019

Deep Dive: All About the Wingtip Shoe

Wingtip shoes are a classic look in menswear. They are characterized by a leather overlay on the toe that makes a W shape (or a wing shape). Over the years they have been a popular style of shoe, but they’ve...
Wingtip shoes are a classic look in menswear. They are characterized by a leather overlay...
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Style Insights
What to Wear to a Summer Wedding
Style Insights
April 24th, 2019

What to Wear to a Summer Wedding

The dos and don'ts of dressing for a wedding this season Deciding what to wear as a guest to a wedding seems like it should be straightforward, but the season, location, and even the time of day can have an...
The dos and don'ts of dressing for a wedding this season Deciding what to wear...
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Style Insights
Three Essential Outerwear Pieces For Summer
Style Insights
April 16th, 2019

Three Essential Outerwear Pieces For Summer

We love when the weather starts to warm up, because we can finally emerge from our parkas and have a little more fun with our outerwear. Intentional layering is key, here. Sure, you can throw any old windbreaker on and...
We love when the weather starts to warm up, because we can finally emerge from...
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Style Insights
The Four Sport Jackets You Need This Season
Style Insights
March 14th, 2019

The Four Sport Jackets You Need This Season

With the weather warming up, it’s time to start thinking about the key pieces you’ll want in your wardrobe this season. Although suits can always be worn year-round, the warmer months are more suited to sport jackets. They travel well...
With the weather warming up, it’s time to start thinking about the key pieces you’ll...
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New and Noteworthy
Why you should ditch your old summer attire (and replace it with knit t-shirts and polos from John Smedley)
New and Noteworthy
February 27th, 2019

Why you should ditch your old summer attire (and replace it with knit t-shirts and polos from John Smedley)

It’s time to have a serious conversation about casual summer menswear. Don’t worry--we’re not telling you to revamp your entire look. Just to elevate it a little bit. Summer is the time to loosen up. It’s hot outside, and there...
It’s time to have a serious conversation about casual summer menswear. Don’t worry--we’re not telling...
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Style Insights
Our 3 favourite menswear looks from the 2019 Oscars
Style Insights
February 26th, 2019

Our 3 favourite menswear looks from the 2019 Oscars

There are few events that allow us to admire mens formalwear the way the Oscars do. We kept our eyes peeled during the broadcast for looks that led the way, and we weren't disappointed. We saw lots of texture, from...
There are few events that allow us to admire mens formalwear the way the Oscars...
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Style Insights
How to Wear the Preppy Ivy League Style in 2019
Style Insights
February 13th, 2019

How to Wear the Preppy Ivy League Style in 2019

Without a doubt, the menswear trend of the season is the Ivy League look. From crisp tailoring to retro-inspired athletic pieces, the mid-century style is back in action. Think rugby shirts, coloured pants, stripes, and suede bombers. You don’t have...
Without a doubt, the menswear trend of the season is the Ivy League look. From...
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Style Insights
How to wear men's knitwear in 2019
Style Insights
January 16th, 2019

How to wear men's knitwear in 2019

If you’ve resolved to dress a little nicer in the new year and are looking for some inspiration, good quality knitwear is a great place to start. For men, knitwear helps bridge the gap between jeans & t-shirts and suits...
If you’ve resolved to dress a little nicer in the new year and are looking...
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