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New and Noteworthy
December 21st, 2020

The Helm's Holiday Hours

Happy Holidays from The Helm It’s been one heck of a year, and we’ve got you to thank for the good memories. Wishing you and yours the very best of the season. Store Holiday Hours December 24: 9 a.m. - 3 p.m....
Happy Holidays from The Helm It’s been one heck of a year, and we’ve got...
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New and Noteworthy
Introducing Common Projects to The Helm
New and Noteworthy
December 9th, 2020

Introducing Common Projects to The Helm

We’ve been eyeing Common Projects for a while. We’ve walked the showrooms in New York, we’ve read articles about them, we’ve watched for each new seasonal drop, and now we’ve finally brought them to The Helm.  Designed in New York...
We’ve been eyeing Common Projects for a while. We’ve walked the showrooms in New York,...
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New and Noteworthy
A Spotlight on Brax
New and Noteworthy
November 19th, 2020

A Spotlight on Brax

Brax has a history that dates back over 125 years, but that doesn’t stop them from innovating at every turn. Known best for making high-quality pants that always fit well and feel great, they’ve committed to ongoing improvement in every...
Brax has a history that dates back over 125 years, but that doesn’t stop them...
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New and Noteworthy
3 Brands, 3 Easy Looks: Woolrich, Hestra, and Portuguese Flannel
New and Noteworthy
November 5th, 2020

3 Brands, 3 Easy Looks: Woolrich, Hestra, and Portuguese Flannel

Sometimes we happen upon brands that we can’t stop styling together. For whatever reason, they seem to go hand-in-hand, and we never see a combination we don’t like.  This season, Woolrich, Portuguese Flannel, and Hestra are those brands. They all ...
Sometimes we happen upon brands that we can’t stop styling together. For whatever reason, they...
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New and Noteworthy
Introducing Officine Générale to The Helm
New and Noteworthy
October 19th, 2020

Introducing Officine Générale to The Helm

Known in many circles as a “cult” menswear label, Officine Générale designs surprisingly approachable clothing. Urban, utilitarian, retro, and sporty all at once, their pieces are made for everyday life, and they should be worn that way. We are very...
Known in many circles as a “cult” menswear label, Officine Générale designs surprisingly approachable clothing....
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New and Noteworthy
Introducing Boglioli to The Helm
New and Noteworthy
September 22nd, 2020

Introducing Boglioli to The Helm

Dressed down tailoring for every man. Boglioli is a brand that truly helped to define Italian style. Born in Brescia, Italy, in the early 1900s as a tailoring business producing clothing for third party brands, Boglioli’s style of tailoring became...
Dressed down tailoring for every man. Boglioli is a brand that truly helped to define...
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New and Noteworthy
A spotlight on Portuguese Flannel
New and Noteworthy
September 16th, 2020

A spotlight on Portuguese Flannel

The best flannel in the world is made in Portugal, and the team at the aptly named Portuguese Flannel really can’t be beaten. They’ve combined incredible traditional fabrics with master craftsmanship and modern design to build a brand known for...
The best flannel in the world is made in Portugal, and the team at the...
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New and Noteworthy
The Helm’s FW20 Magnanni Footwear Collection
New and Noteworthy
August 13th, 2020

The Helm’s FW20 Magnanni Footwear Collection

We’re thrilled to launch The Helm’s exclusive FW20 Magnanni footwear collection. We’ve worked with their team out of Spain to hand-pick a unique selection for the upcoming fall and winter.  This season, a conscious effort was made to ensure that...
We’re thrilled to launch The Helm’s exclusive FW20 Magnanni footwear collection. We’ve worked with their...
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New and Noteworthy
5 Sure-Bet Brands For Online Shopping at The Helm
New and Noteworthy
August 5th, 2020

5 Sure-Bet Brands For Online Shopping at The Helm

We know that there are always a few nerves when it comes to online shopping. It’s hard to be sure of fit, fabrics, and quality when you can’t physically try an item on. If you’re not in the Edmonton area...
We know that there are always a few nerves when it comes to online shopping....
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New and Noteworthy
A Spotlight on Frame Jeans
New and Noteworthy
July 29th, 2020

A Spotlight on Frame Jeans

Just as Italy is known for suits, Los Angeles is known for jeans. That’s why Frame founders Jens Grede and Erik Torstensson set up shop in LA when they founded their denim brand in 2012, despite their Swedish roots. Though...
Just as Italy is known for suits, Los Angeles is known for jeans. That’s why...
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New and Noteworthy
Echizenya: The Trousers of the Future
New and Noteworthy
June 17th, 2020

Echizenya: The Trousers of the Future

We’ve been on the hunt for a show-stopping trouser brand for a while, and we can safely say that we’ve found it in Japanese-born Echizenya. Thoughtful and intentional design, impeccable craftsmanship, and best of all, machine washable. Yeah, that’s right....
We’ve been on the hunt for a show-stopping trouser brand for a while, and we...
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New and Noteworthy
The Helm is Moving! Visit us in our new home down the street on May 22
New and Noteworthy
May 11th, 2020

The Helm is Moving! Visit us in our new home down the street on May 22

We’re moving! But not far. Join us May 22 in our new location Big news, friends! We’re moving to a new location just a few doors down!  You will now be able to find us at #102, 10145 104 Street in...
We’re moving! But not far. Join us May 22 in our new location Big news,...
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New and Noteworthy
Introducing Ralph Lauren Purple Label to The Helm
New and Noteworthy
March 24th, 2020

Introducing Ralph Lauren Purple Label to The Helm

Ralph Lauren’s Purple Label collection is the peak of luxury, and we are thrilled to bring this exclusive collection to Edmonton. With handcrafted pieces using the finest materials, this is a line where no detail has been overlooked. Launched in...
Ralph Lauren’s Purple Label collection is the peak of luxury, and we are thrilled to...
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New and Noteworthy
Introducing The Helm’s SS20 Magnanni Footwear Collection
New and Noteworthy
February 6th, 2020

Introducing The Helm’s SS20 Magnanni Footwear Collection

We’re thrilled to announce The Helm’s partnership with Magnanni for our main spring/summer 2020 footwear collection. Each of the 16 styles in this collection has been hand-selected by our team, paying attention to everything from the leather and silhouettes right...
We’re thrilled to announce The Helm’s partnership with Magnanni for our main spring/summer 2020 footwear...
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New and Noteworthy
A.P.C.: The Masters of Parisian Casual Style
New and Noteworthy
January 23rd, 2020

A.P.C.: The Masters of Parisian Casual Style

A.P.C. has become part of the very fabric of casual-cool style. The brand is rooted in Paris, though their approach to style has effortlessly worked its way into the world's most fashionable cities: London, Tokyo, New York, LA. You’ll find...
A.P.C. has become part of the very fabric of casual-cool style. The brand is rooted...
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New and Noteworthy
At the Forefront of Street Style with A.P.C. and JJJJound
New and Noteworthy
November 14th, 2019

At the Forefront of Street Style with A.P.C. and JJJJound

A.P.C. is a brand we love to watch. Established in 1987, they have been setting the standard for contemporary yet minimalist street style for over 3 decades. Their effortless designs are tweaked season after season to create fresh, unostentatious collections....
A.P.C. is a brand we love to watch. Established in 1987, they have been setting...
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