Our thoughts.

The Helm Spring/Summer 17' March 08 2017

Soft hues of beige, blue and olive outline the relaxed feel of this season's first deliveries.
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The Helmsmen Series - A Trim, True Chat with Craig Boa March 02 2017

As you step into the basement of the Mercer building and turn into Weekly Hair, you can’t help but notice the salon's relaxed atmosphere. Off to your right, Craig Boa is at his station beside the entrance applying the finishing touches to another trim and true haircut.

After opening Weekly...

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Pitti Uomo 91 January 18 2017

With Pitti Uomo wrapping up last week in Florence, I've noticed a trend with the menswear show that I'd like to see continue. The men of Pitti have traded in their costume like, colourful attire(most of them) for a more subtle and yet still interesting look. The trend in menswear...

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The Helmsmen - A Conversation with Geoff Linden November 17 2016

We live in a great city, filled with passionate and driven individuals who aren’t afraid to take risks. Being in retail, we have the privilege of interacting with these people every day, getting to know them professionally and personally. 

 In this series we are highlighting local businessmen, neighbours, and clients that we...

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The Helm's 2016 Gift Guide November 10 2016

You might want to pass this along to "Santa". Have a look at our 2016 gift guide.


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Be sure to not miss out on our holiday shopping night -  Helm for the Holidays on November 24th. 

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The Helm's 2016 Outerwear Guide October 21 2016

Winter blew in early this year, how Canadian eh? One day we're on the golf course, and the next we're waking up to half-a-foot of snow on our driveways. The funny thing is, the snow didn't surprise anyone. We got up, put our boots on, grabbed the...

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No Frills Italian Fashion - Luigi Bianchi Mantova September 19 2016

Walking through their Mantova factory doors, one gets the sense that this family run business has held the same value structure since it’s founder Luigi Bianchi started the company in 1911. Built in 1938, the decor in the factory lobby is simple with tasteful art hanging throughout....

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The Helm Fall/Winter 2016 Look Book Pt. 1 August 26 2016

This season, we’ve stepped up to the plate with an allstar Fall/Winter lineup that’ll keep you coming back for more! Take a peek at some of our front runners.

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Top 10 signs You’re in a Poor Fitting Suit. August 12 2016

Lately I’ve come across a few online lists pointing out the do’s and don’ts of suit etiquette. From what I’ve seen, they outline a very generic right and wrong, black and white opinion on where men’s fashion is at currently. They seem to speak to a...

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Quality over Quantity June 10 2016

It’s been almost three years to the day since I purchased my first bespoke garment. The fitting and measuring process was totally different compared to other custom programs we offered here at the store. The suit was constructed by hand here in Canada from Barbaris cloth and took...

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Introducing Fortela May 25 2016

Fortela - mens tailoring at its finest. Entrepreneur Alessandro Squarzi brings together ultra-italian style along with quality Japanese and vintage fabrics - some produced on vintage Japanese looms, to produce a collection that is truly unique. All garments are tailored exclusively in Italy with the collaboration of...

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Box Fresh April 19 2016

The sneaker scene is a growing element in the menswear world. Over the past decade what was once a niche market, reserved only for the internet savvy hypebeasts, has grown into a wardrobe staple for any fashion conscious guy. Whether paired with a light washed jean, or adding a twist...

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SS16 Look Book. Pt.1 March 11 2016

This season we've taken an elegant, simple approach to the feel of our SS16 collections. Sand tones, blues and soft greys are present with the focus on fit and details. Have a look at part one of our seasonal look book.

Pal Zileri's lightweight suede and nylon...

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Florence and Milan buy FW16 February 04 2016

Once a season we head out and comb through some of the worlds finest menswear offerings, with the two focal cities during our travels being Milan and Florence. Here's a taste of what we were up to in January. 

Day 1 in Florence at Pitti is always exciting. Everyone is...

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BOXING WEEK BLITZ! December 29 2015

We are in the heat of our Boxing Week sale. Use the promo code ANOTHER25 to take advantage of the daily deals!

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2015 Outerwear Guide November 20 2015

With bits of snow starting to fall here in our fair city, we look forward to one of the cold weather bonuses - layers and outerwear! Some of this seasons highlights include shearling, wool shell down fill parkas and technical vests. Have a look at our key outerwear pieces for...

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2015 Gift Guide November 12 2015

The holiday season is quickly approaching. There's no better way to take the guess work out of the Christmas shopping season than The Helm's Holiday Gift Guide. View the online assortment here. 


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New Footwear Arrivals October 28 2015

Our final shipment of footwear landed last week. We are proud to introduce Buttero to the mix of lines we're carrying here at The Helm, which also include, Maganni and Scarpe di Bianco. 

Have a look at our latest arrivals from the footwear department. 


Classic chelsea...

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Pal Zileri Launch October 06 2015

Ten days ago we threw a bash to celebrate the launch of our newest tailored clothing line Pal Zileri.

We would like to extend a HUGE thank you to everyone who made it out for the party, including Paul Azzari, the Canadian Pal Zileri representative who flew...

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The Helm Fall/Winter 15' - Video September 29 2015

With another successful seasonal campaign under our belt, we're excited about all the new fall/winter goods landing at The Helm. Have a look at the video that was taken during our two day campaign shoot last month. 

The Helm FW2015 from...

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The Helm Bench Series August 17 2015

Who doesn't love a good summer bench chill out session? The Helm family sure does. Take a look at the latest series of the team taking in the 4th street sights. 

Matt and Alana holding down the fort

Zach's cuffed and ready to take on the world.


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Italy SS15 July 08 2015

 I believe that the retail experience extends far beyond the product that stores offer. The journeys that bring products to the customer are a major component to the vibe of the retail environment.

 It’s not enough to show up to Pitti and have your photo taken a few...

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